If you are having an upcoming promotional event for your company now is a good time to gather up a few promotional products. The best products are ones your customers can really use. Offering free gifts to consumers really increases the number of people that show up to these events. You can take it a step further and offer more pricey door prizes or drawing give aways to drive in even more traffic to the event. If you can get a local radio station to advertise or even broadcast from your location your event will be even more successful. Think outside the box and get creative.